Our Story

🌿 Our Story

Ward & Wilde began with a realization:
I wasn’t treating my wardrobe the way it deserved.

I own pieces that hold far more value than their price tags —
a blazer saved for special moments, jerseys collected over years,
clothes passed down from people I love and miss.

Yet, they were hanging in a closet that wasn’t protecting them,
and the solutions on the market… weren’t helping.

Pest-focused products with warning labels.
Garish designs that cheapened the space.
Chemicals that didn’t belong near the fabrics we care for most.

Where was the luxury?
Where was the wellness?

So I set out to build something better.

✨ The Ward & Wilde Philosophy

We believe your wardrobe should feel like a personal boutique.
A place where what you love is cared for — beautifully and naturally.

That’s why we start with red aromatic cedar:

  • Proven to protect natural fibers
  • Naturally fresh + toxin-free
  • Warm, earthy aroma that elevates the space

Cedar works as hard as we do.
And it smells better doing it.

🌎 Luxury, with Purpose

Luxury should be a feeling — not a price barrier.
We design elegant solutions that elevate even the simplest closet.

Our products are created for people who:

  • Care about quality and longevity
  • Appreciate minimal, elevated design
  • Want natural protection they can trust

Ward & Wilde is here to tell you:
You are the type of person who invests in what they love.
Your wardrobe should reflect that.

💼 From One Wardrobe to Many

We’re just getting started.

Ward & Wilde is building a complete ecosystem of Wardrobe Wellnessâ„¢:

  • Clothing protection
  • Shoe and linen care
  • Seasonal storage
  • Cedar and natural-fiber accessories

Every item designed to feel:
Elegant. Natural. High-end.
Because what protects your clothing should be just as beautiful.

Welcome to Wardrobe Wellnessâ„¢

This is more than closet organization.
It’s respect for what you wear and what those items represent.

Ward & Wilde is the first step in creating a wardrobe that feels:
✔ Cared for
✔ Elevated
✔ Worthy of the life you live

Protect your favorites.
Honor their stories.
Enjoy your wardrobe — every single day.